WOMEN OF COLORrise, Rooted
in Who
You ARE
Culturally grounded coaching and training for women leading, building, and caring within systems that were never designed with them in mind.
Women-Led,
Culturally Rooted
Rooted & Rising is a life coaching and training practice for women of color — offering culturally responsive, trauma-informed support for leadership, caregiving, healing, and personal growth. Founded on the belief that becoming who you want to be doesn't require leaving behind who you already are.
1:1 Coaching
Reflective sessions built around your leadership, caregiving, or entrepreneurial path — shaped by your individual circumstances, not a predetermined framework.
Community Training
Advocacy training for organizations and teams, informed by the perspectives of the communities served and tailored to your organization's specific dynamics.
Workshops
A focused, single-session deep dive for when you know precisely what stands in your way — a transition, a recurring conflict, a decision shaped by inherited conditions.
RETREATS
Mini immersive retreat experiences centered on collective healing and lived experiences — with the recognition that reclaiming identity is not meant to happen in isolation.
We are a Latina-founded life coaching and training business dedicated to supporting, lifting, inspiring, and encouraging women of color to live their purpose.
Rooted & Rising is shaped by decades of work closing the gap between our identities and the systems built to serve us.
From clinical work — helping women of color separate their identity from shame, and reclaim authority within systems that demanded overperformance or silence.
To structural work — building partnerships and advocating on behalf of families navigating fragmented systems of care.
Together, they revealed the same underlying absence: care that lacked cultural knowledge, and systems that couldn’t see the people inside them.
This work draws on the lived experience we each carry — a culturally rooted coaching approach, a strong network, and a genuine commitment to lifting up and being led by women.
Latina Founded, Culturally Rooted
At Rooted & Rising, we believe the most meaningful and sustainable
solutions are developed with communities—not for communities.
the visionToo often, the spaces built to support women leave out the very things that make us whole — our cultural identity, our history, our communities.
Rooted & Rising exists to address the real barriers to growth, belonging, individual success and the wellbeing of families and communities.
This is for the women who have never quite seen themselves modelled in the spaces meant to guide them — the immigrant, the first-generation professional, the first in her family to lead.
We exist because of what was missing in those spaces.
Why DO We Exist?
Most of the women we work with are building something no one showed them how to build — a career, a family, a version of leadership that fits them.
Do You See Yourself
Here?
Women In Leadership
Exploring or already holding a leadership role, often within systems that ask women to overperform, minimize their presence, or carry disproportionate emotional labor.
Parents & Caregivers
Building something of their own, guided by personally meaningful decisions rather than a predetermined model of what success is expected to look like.
Entrepreneurs
Navigating fragmented systems of care — often for neurodivergent children or family members — and looking for tools to navigate these systems and understand what it costs them personally.
Women of Color
Seeking guidance from someone who shares a similar history and understands how a lack of belonging and inherited conditions can shape a woman's sense of self.
30-Min Free Consultation
A free consultation call — no assumptions, just conversation.
We Design Together
Your program, shaped around
your specific need.
You're Never Alone
Support between sessions,
not just during them.
Let’s Begin the Conversation
A brief consultation is the most effective way to determine whether our approach aligns with your needs.
Trauma-Informed Care
Leadership Coaching
Community Education
Collective Change
Rebuilding Systems
Behavioral Health